Durden · One profile, every layer.

Durden Full Protocol Bundle

Durden · One profile, every layer.

$99.95 $149.60Save 33%

Every item in the box carries the same Grondyke Alpha Blend, so the layers reinforce each other rather than competing.

Featuring Grondyke Alpha Blend
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Pheromone-safe
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The Durden Full Protocol Bundle runs one pheromone profile through every step of the day rather than asking you to layer three fragrances that were never designed to sit together. Every item in the box is built on the Grondyke Alpha Blend and scented with Cedarwood, so the bar sets the profile in the shower, the deodorant holds it where body heat is highest, and the cologne tops it up when the day runs long. It is the same protocol at every depth: what changes between the three bundles is how many of each you get.

See everything in the box →
100K+
Men trust Grondyke
12,400+
5-star reviews
30-Day
Satisfaction guarantee
Durden
Persona 03
Durden
Raw · Primal · Unapologetic
The Durden profile

The formula that
started the company.

Durden is the heaviest blend we make, the one Grondyke was built on. Its proprietary pheromone formula is paired with Cedarwood for the man who intends to own the room rather than work it.

The bundle is that profile in every format it comes in. The bar sets it in the shower, the deodorant holds it where body heat is highest, and the cologne tops it up when the day runs long, all on the same blend.

The situation
Late rooms, high stakes, and the nights you do not intend to blend in.
The effect
Dominance rather than charm. People give you space and attention at the same time.
Pairs with
Durden soap, deodorant and body butter, same Alpha Blend throughout.
How the pheromone formula works →
The scent

Cedarwood. The formula we were built on.

Dry cedar with weight behind it, the heaviest thing we make, running from the shower through the end of the night.

What it reads as
Dark and woody

Cedar and dry smoke, with no sweetness anywhere in it.

How strong
The heaviest

Carries further than the rest of the line. Go lighter than you think.

How long it holds
Longest

Still readable at the end of the night, and it holds in fabric.

What is in the box

4 products.
One profile.

Each one does a different job at a different point in the day, and all of them carry the same blend. That is what separates a bundle from 4 things in a bag.

Durden Bar Soap
Five included
5 × Durden Bar Soap
In the shower
What it does

Where the profile goes on. Lather, leave it a moment, rinse.

Durden Deodorant
One included
Durden Deodorant
All day
What it does

Holds the blend where body heat is highest.

Durden Body Butter
One included
Durden Body Butter
After the shower
What it does

Carries the scent on skin once you are dry.

Durden Solid Cologne
Two included
2 × Durden Solid Cologne
Top-up
What it does

A pocket twist-up for close range when the day runs long.

What men report

They notice before
you say a word.

4.9
12,400+ reviews across the brand
Read all 4 ↓
  • “I’ve been assured by several women that I smell great.”

    I’ve tried Bond, Maverick and Maverick 2 so far. Clean skin, great scent, and a noticeable upgrade to my routine.

    Graeme F. · Verified buyer
  • Worth the price

    Works as advertised. I bought this on a recommendation and have kept it in my routine ever since.

    Stephen R. · Verified buyer
  • Smells incredible

    Great soap, masculine scent, and the bar feels much better than ordinary body wash.

    Gary V. · Verified buyer
Attraction has a chemistry.
Same shower. Different signal.
What are pheromones?

Attraction has a chemistry.

Pheromones are chemical messengers detected through scent rather than smelled. They shape how people read you before a word is said.

Only 10% of men secrete an abundant amount of them. The other 90% wash what little they have straight down the drain every morning. Ours are bio-identical and built into the lather, so the signal goes back on with the soap.

Bio-identical means they work with the chemistry you already have instead of masking it. Nothing is added to your routine. You wash the way you always have, and the signal goes on with it.

You will not smell them

Pheromones are detected, not smelled. What you notice is the scent and how people respond to you.

It is the whole line

Soap, deodorant, body butter, solid and spray cologne carry the same formula, so layering compounds it.

See the Grondyke difference →
One profile, every layer.
The Grondyke difference

One profile, every layer.

Only 10% of the male population secretes an abundant amount of the pheromones women respond to. Most grooming products do nothing to put it back.

Ours replenishes it. Made in the USA in small batches with the cleanest ingredients out there. 100% of women are looking for 10% of men. Our soap puts you in the 10%.

10%
Secrete abundantly
90%
Wash theirs away daily
Shop Durden30-day guarantee 30-day guarantee
Watch Scott tell it himself
Watch Scott tell it himself2:10
Founder · Scott

I thought my
buddy was
joking.

Eight years married, then divorced, and suddenly back in the dating scene. Daunting, I'll admit it. A friend of mine, a single guy and a serial dater, told me to try pheromones. I thought he was kidding.

He wasn't. I became a believer, and soap came first, because you use it every morning without thinking about it. Then it became obvious one bar was not the whole answer: whatever the shower puts on your skin, the rest of the day takes back off.

So we built the same formula into everything that follows the bar. Running one profile end to end is how the line was always meant to be used, and the bundle is the version of it I would hand a friend.

Use it for a month. If nothing changes, email us inside 30 days and we refund it, opened or not. Return shipping is on you, no interrogation.

Scott ScottFounder, Grondyke Soap Co.Read the full story

What you get for $99.95

One profile, run end to end. Everything below is what the box actually buys you.

9 items

5 × Durden Bar Soap, 1 × Durden Deodorant, 1 × Durden Body Butter, 2 × Durden Solid Cologne Nothing to configure.

One profile

Every item carries the same blend, so the layers reinforce each other instead of competing.

Every step covered

Shower, all day, after the shower, and a top-up you can carry. The gaps are where a scent usually dies.

Weeks of supply

A bar runs 2 to 3 weeks with average daily use, and the deodorant, body butter and solid cologne all outlast it.

Save 33%

Regular price $149.60. As a bundle it is $99.95.

The claim men notice
No testosterone-
reducing chemicals.
Also free of
parabens
sulfates
phthalates
Not sure Durden is you?

Three profiles.
Same bundle.

Every profile is a different pheromone formula, not just a different scent. The same bundles exist in each one, so the choice is which blend you want running through your whole routine.

Take the quiz →
Bond
Bond
Composed · Trusted

The Hero Blend in continental musk, run across every layer. For rooms where being trusted matters before being liked.

BlendHero Blend
ScentContinental musk
Maverick
Maverick
Bold · Magnetic

The Party Blend in ocean breeze, run across every layer. For nights out and people you have not met yet.

BlendParty Blend
ScentOcean breeze
Durden Your profile
Durden
Dark · Dominant

The Alpha Blend in cedarwood, the heaviest thing we make, run across every layer. For the room you intend to own.

BlendAlpha Blend
ScentCedarwood

What men are saying

Build the protocol

Already have the box? Add the range it misses.

The bundle covers the shower and the skin. What it does not cover is range: a spray that fills a room, a roll-on for your pocket, beard oil if you keep one, and a loofah that makes the bars last.

Durden Bar Soap
Durden Bar Soap
Smells like Cedarwood
Alpha Blend
From $10.95
4.5 oz bar
The details

Good questions. Straight answers.

Still unsure which formula fits? Take the 60-second pheromone quiz.

Take the quiz →
Which bundle should I buy?

If you have never used the line, the Essentials Kit is the honest starting point: soap, deodorant and solid cologne. The Alpha Stack adds body butter, which is the layer most men skip and the one that keeps the scent on the skin. The Full Protocol is the same four layers stocked for months rather than weeks, for the man who already knows this works and does not want to reorder every few weeks.

Why buy the bundle instead of the items separately?

Price and coherence. The bundle price sits under the regular price shown in the buy box, and buying the items apart makes it easy to end up with three profiles that fight each other. Everything here is the same blend, so each layer reinforces the last.

Can I mix profiles inside a bundle?

Not in these. Each bundle is one profile end to end, which is the point of it. If you want to mix, build a bundle instead: it lets you combine any products across any profile and still take the volume discount.

How long does the bundle last?

A bar is 2 to 3 weeks with average daily use, so a three-item kit runs a few weeks and the deepest bundle runs a few months. The deodorant, body butter and solid cologne all outlast the soap.

Is there a subscription?

Not on the bundles. The items in the box run out at very different rates, so a single delivery interval would either overstock you on cologne or leave you short on soap. Subscribe to the individual products instead, and the subscription price applies to every order.

Will I be able to smell the pheromones?

No, and neither will anyone else. Pheromones are detected rather than smelled, so what you notice is the scent and how people respond to you, not the compounds themselves.

Do I still need a cologne?

The solid cologne in the box covers close range. What the bundle does not include is projection: the 100ml spray carries across a room and runs eight to twelve months. Most men who buy a bundle add one eventually.

Shipping and returns?

Free US shipping on orders over $75, and most orders arrive in 4 to 5 days. If it is not for you, email us inside 30 days and we refund it, opened or not. Return shipping is on you.